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The Conversation USA

New forms of advertising raise questions about journalism integrity

  • Written by Michelle A. Amazeen, Associate Professor of Mass Communication, Boston University
imageIs this a paid ad or a news story? Can you tell?Screenshot from washingtonpost.com, CC BY-ND

Mainstream news media outlets have, in recent years, begun to create advertisements that look like news articles on their websites and on social media. My research raises questions about whether this modern form of advertising might influence those...

Read more: New forms of advertising raise questions about journalism integrity

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