New study highlights how the fragrance industry adds socio-economic value in Asia and globally
- Written by ACN Newswire
SINGAPORE, Oct 8, 2019 - (ACN Newswire) - Fragrance boosts the value of consumer goods such as perfumes, cosmetics and cleaning products by up to ten times, according to a new report.
'The Value of Fragrance' - a study conducted by professional services firm PwC on behalf of The International Fragrance Association (IFRA) - shows that the...