HONG KONG SAR - Media OutReach Newswire - 2 January 2026 - This season of giving, A Diamond is Forever joins hands with Asia's premier luxury retailer, Lane Crawford, in paying tribute to the beauty and authenticity of natural diamonds. Together, they bring forward a shared commitment to exceptional craftsmanship, innovation, and responsible sourcing. "The Forever Gifts: A Natural Diamond Series" the ultimate destination for bespoke natural diamond master creations in Hong Kong, launched with a line-up of activities at Lane Crawford's flagship retail space in IFC mall. Renowned actress Charmaine Sheh, fashion trendsetter Hilary Tsui, VIPs, media members and influencers from Hong Kong and China were invited to explore exquisite natural diamond collections, thoughtfully curated by Lane Crawford. This special series starts with a selection of contemporary fine jewellery brands, each offering a unique design story and a commitment to creativity and excellence. They include State Property, YEPREM, Mio Harutaka, KORLOFF and Claudia Ma Fine Jewellery. "This collaboration marks an important moment for Lane Crawford. Together with De Beers, we're creating a destination that celebrates the beauty of natural diamonds through exceptional craftsmanship and global creativity. This exclusive space reimagines how clients engage with fine jewellery – bringing artistry, innovation, and the opportunity to design something truly personal." Emily Wong, Senior Vice President of Merchandising at Lane Crawford. The exclusive event brought a series of interactive workshops led by experts Jodine Bolden and Samantha Sibley from the De Beers Institute of Diamonds alongside London-based multi-disciplinary artist Annette Fernando. At the natural diamond workshop, participants gained hands-on experience on rough diamond sorting, polished diamond grading, and differentiation of natural diamonds versus synthetics. Participants also had the unique opportunity of viewing a nearby 297-carat rough diamond and kimberlite carrying a 22-carat rough diamond. Also on display was a gem called "Beating Heart", a 0.329-carat rough diamond that features a smaller diamond moving freely inside its larger counterpart, a rarity that showcases the extraordinary conditions under which diamonds can form. This exquisite piece, recovered by De Beers Group and analyzed at the facilities of De Beers Institute of Diamonds, is recorded on the Tracr platform, giving insight into its history and heritage. Upon completion of the workshop, each participant received a natural diamond masterclass certificate from the De Beers Institute of Diamonds. "We are pleased to partner with Lane Crawford for this special series of events to proudly recognize the enduring value of natural diamonds, and to honour the artists who continue to bring life to these creations." says Loletta Lai, Vice President, Natural Diamonds APAC De Beers Group. Complementing the technical insight offered by the De Beers Institute of Diamonds, artist Annette Fernando shared her art creations inspired by natural diamonds, named The Multi-Faceted Self. Through a reflective coloring workshop, Annette invited participants to explore the transformative journey of natural diamonds as a metaphor for personal growth and resilience. The partnership between A Diamond is Forever and Lane Crawford spotlights crafted natural diamond pieces sourced and styled from around the globe, the most treasured gifts ever! These iconic legacy brands and exciting new talent alike, all centered around the timeless beauty of natural diamonds, come together at Lane Crawford, the ultimate destination for discovery, craftsmanship, and contemporary luxury. Featured Brands Claudia Ma Fine Jewellery Claudia Ma, driven by a passion for modern high jewelry and an unwavering dedication to quality, founded her eponymous brand, Claudia Ma, in 2000. With a distinctive design sensibility and an eye for artistic aesthetics, she masterfully reinterprets classic themes through innovative modern expressions. Her creations have earned widespread acclaim for their signature style and exceptional craftsmanship. Over the years, Claudia has collaborated with renowned names such as Shanghai Tang, Lane Crawford, and De Beers Group Forevermark, solidifying her brand's standing in Hong Kong's...