NewsPronto

 
The Times


.

News from Asia

CG Capital Partners with IHG Hotels Resorts to Introduce InterContinental Residences Bangkok Asoke — The Only Freehold Branded Residences in The Heart of Sukhumvit

  • Written by Media Outreach

Driving Bangkok’s Emergence as a World-Class City and Reinforcing CG Capital’s Leadership in Thailand’s Branded Residences Sector

A Vision of “World-Class Development for a World-Class City and Global Citizens”
BANGKOK, THAILAND - Media OutReach Newswire - 24 November 2025 - CG Capital Advisory Limited (CG Capital), Thailand’s leading private equity fund from Central Group specializing in premium real estate and hospitality investment, has partnered with IHG Hotels & Resorts (IHG), one of the world’s leading hotel companies, to unveil InterContinental Residences Bangkok Asoke — a landmark THB 5.5 billion freehold hospitality-branded residence located in the heart of Sukhumvit. image
CG Capital Partners with IHG Hotels & Resorts to Introduce InterContinental Residences Bangkok Asoke
This collaboration sets a new benchmark for luxury living in Thailand, reinforcing CG Capital’s vision of delivering “World-Class Development for a World-Class City and Global Citizens.” The project aligns with the growth momentum of Thailand’s high-end property market, projected to expand by 3.4% annually through 2029, while further cementing CG Capital’s pivotal role in shaping Bangkok into a true World-Class City.
Confidence in Bangkok’s Potential
Mr. Phoom Chirathivat, Managing Partner and Co-Head of CG Capital, shared:
“We have strong confidence in Bangkok’s continued rise as a global city—driven by investment, lifestyle, and quality of life. We are proud to partner with IHG on the launch of InterContinental Residences Bangkok Asoke, the first freehold hospitality-branded residences in Sukhumvit. This partnership perfectly embodies our strategic vision of creating World-Class Products for World-Class Citizens.
Valued at THB 5.5 billion, this project is expected to attract both Thai residents who favor the Sukhumvit area and international buyers from all over the world.”
He further added: “Following the success of The Standard Residences, Phuket Bang Tao, this is CG Capital’s second flagship project. We believe Bangkok and Phuket both hold immense potential for global buyers or residents seeking a second home in Asia. Compared to major cities such as New York, London, Tokyo, Hong Kong, and Singapore, Thailand still offers its world-class quality, service, and location. Through this collaboration, IHG’s hospitality excellence will be seamlessly translated into an elevated residential experience.”
A Prime Address with Long-Term Potential
Strategically located on Sukhumvit 16 in the vibrant Asoke district—Bangkok’s key business, lifestyle, and transport hub—the project sits amid one of the city’s most desirable neighborhoods. Land prices in this area have reached nearly THB 3 million per sq.w, while Bangkok’s overall rental index recently rose by 9%, underscoring its exclusivity and appeal.
With only 88 exclusive freehold residences ranging from 139 to 547 sq.m., priced from THB 40.8 million, the project will host its VIP sales event on 16 November 2025. Thoughtfully crafted under the concept of “Timeless Design, Future Ready Comfort,” the development reflects the enduring sophistication of Sukhumvit’s heritage of elegance while embracing modern InterContinental refinement.
Residents will enjoy an array of five-star hotel-standard amenities, including a 25-meter saltwater swimming pool, fully equipped fitness center, yoga and pilates studio, hot & cold plunge pools, private lounge, co-working space, meeting room, game room, art studio, and residents’ lounge, complemented by 24-hour concierge services under the renowned InterContinental brand standards—delivering an exceptional living experience every day. The project is scheduled for completion in Q2 2029.
Global Hospitality Meets Modern Residential Living
Ms. Alexandra Yao, Vice President, Global Branded Residences, IHG Hotels & Resorts, stated:
“InterContinental is more than a luxury hotel brand—it represents 80 years of world-class hospitality, with over 230 hotels in 70 countries. Each property serves as a Gateway to the Extraordinary.
We are delighted to bring this legacy to Thailand’s residential market and introduce the first standalone InterContinental branded residences globally with InterContinental Residences Bangkok Asoke. Our partnership with CG Capital reflects our shared vision to offer Modern Luxury Living—seamlessly blending the comforts of home with the sophistication of hotel service.”
Market Outlook and Branded Residences Leadership
Ms. Artitaya Kasemlawan, Head of Residential Sales - Project at CBRE Thailand, added, “Asia Pacific (APAC) is emerging as a key hub for branded residences. When combining completed projects and those in the...

Read more: CG Capital Partners with IHG Hotels Resorts to Introduce InterContinental Residences Bangkok Asoke...