Vietfood Beverage - Propack Vietnam 2025: The Biggest International F B Exhibition in Vietnam
- Written by Media Outreach
HANOI, VIETNAM - Media OutReach Newswire - 28 July 2024 - From August 7-9, 2025, Vietfood & Beverage - Propack Vietnam 2025 - The biggest international F&B exhibition in Vietnam will officially take place at the Saigon Exhibition and Convention Center (SECC) - 799 Nguyen Van Linh, Ho Chi Minh City.
Vietfood & Beverage – Propack Vietnam 2025 has a scaled up to 1,400 booths featuring 1,000 enterprises from 20 countries and territories, opening opportunities for investment promotion and enhancing sustainable trade cooperation. At this exhibition, VINEXAD Company, the organiser, serves as a crucial bridge, connecting domestic and international brands, enabling them to showcase superior, market-competitive products. Vietfood & Beverage – Propack Vietnam 2025 is projected to host more than 30,000 professional visitors, alongside thousands of attendees to explore and experience. F&B Vietnam – The potential market for foreign businesses In recent years, rising living standards have led Vietnamese consumers to prioritise self-care and indulgence, promoting strong growth in the food and beverage (F&B) industry. According to ipos.vn, the revenue of the F&B industry in Vietnam in 2024 reached about VND688.8 trillion, an increase of 16.6 per cent compared to 2023 (equivalent to more than US$25 billion); with an average growth rate of 7-10 per cent/year in the period 2019-2024, F&B emerged as one of the economy's vital sectors. In addition to domestic F&B brands leading the market, foreign businesses also have ample room for expansion in the country, especially as Vietnam's participation in numerous major trade agreements, help to reduce import taxes on food and F&B ingredients. This significantly benefits domestic consumers, offering them opportunity to access quality imported products at reasonable prices, such as drinks sourced from Japan, Korea, Europe, alongside organic foods, confectionery, milk, processed meat and many other products. According to Ipos.vn, Vietnam has the densest F&B market in Southeast Asia (1 store/300 people) with approximately 323,010 stores. A 2024 survey by Coc Coc reveals that, up to 32 per cent of consumers tend to eat at F&B restaurant chains whenever the need arises; notably Gen Z (18-26 years old) accounts for 58 per cent (Vietnam Demographic Report 2024, General Statistics Office). Given this trend, Vietnam is considered a fertile land for the franchise model, contributing to the widespread proliferation of international branded restaurants, food and beverage chains. However, to operate effectively, F&B businesses still have to import a large amount of raw materials such as milk, powder, bottled drinks, high-quality snacks, cheese, cold cuts, etc., requiring domestic distributors to seek international partners to provide high-quality products at reasonable prices. Conversely, foreign businesses wishing to approach the Vietnamese F&B market also need to prioritise cooperation with reputable distributors with strong logistics capabilities. To realise this, Vietfood & Beverage – Propack Vietnam 2025 serves as the ideal platform for domestic and international businesses to connect, fostering long-term cooperation agreements and ensuring mutual benefits. Vietfood & Beverage - Propack Vietnam 2025 - Opportunities for breakthrough and integration With more than 1,400 booths from 1,000 businesses from 20 countries, Vietfood & Beverage – Propack Vietnam 2025 - held at SECC, Ho Chi Minh City from August 7 to 9, 2025 - will not only bring together renowned industry brands but also serve as a crucial trade bridge, helping Vietnamese businesses to stay abreast of current trends, introduce technology and boost their momentum for future growth. As the main sponsor of the event, Masan Group Corporation proudly stands at the forefront of Vietnam's branded food and beverage industry, as well as high-tech agriculture. With a portfolio of iconic brands such as Chin-su, Omachi, Vinacafé, Nam Ngư, and WinEco, Masan continues to affirm their leadership and commitment to delivering high-quality products to Vietnamese consumers. Driven by a consumer-centric strategy, Masan is dedicated to elevating Vietnamese cuisine to the global stage under the vision "Make Vietnamese foods global foods." At VietFoods & Beverage Event, WinEco (a member of Masan Group) will present a premium selection of organic and clean vegetables, certified by VietGAP and GlobalGAP standards – meeting both domestic and international market needs. In addition, the Beverage Pavilion is sponsored by SABECO, HABECO, SUNTORY PEPSICO VIETNAM, bringing diversity to the Beverage segment. As Vietnam's largest international F&B exhibition, Vietfood & Beverage – Propack Vietnam 2025 cannot miss the presence of famous brands, representing each segment in the industry. In the Beverage segment, Vietfood...
Vietfood & Beverage – Propack Vietnam 2025 has a scaled up to 1,400 booths featuring 1,000 enterprises from 20 countries and territories, opening opportunities for investment promotion and enhancing sustainable trade cooperation. At this exhibition, VINEXAD Company, the organiser, serves as a crucial bridge, connecting domestic and international brands, enabling them to showcase superior, market-competitive products. Vietfood & Beverage – Propack Vietnam 2025 is projected to host more than 30,000 professional visitors, alongside thousands of attendees to explore and experience. F&B Vietnam – The potential market for foreign businesses In recent years, rising living standards have led Vietnamese consumers to prioritise self-care and indulgence, promoting strong growth in the food and beverage (F&B) industry. According to ipos.vn, the revenue of the F&B industry in Vietnam in 2024 reached about VND688.8 trillion, an increase of 16.6 per cent compared to 2023 (equivalent to more than US$25 billion); with an average growth rate of 7-10 per cent/year in the period 2019-2024, F&B emerged as one of the economy's vital sectors. In addition to domestic F&B brands leading the market, foreign businesses also have ample room for expansion in the country, especially as Vietnam's participation in numerous major trade agreements, help to reduce import taxes on food and F&B ingredients. This significantly benefits domestic consumers, offering them opportunity to access quality imported products at reasonable prices, such as drinks sourced from Japan, Korea, Europe, alongside organic foods, confectionery, milk, processed meat and many other products. According to Ipos.vn, Vietnam has the densest F&B market in Southeast Asia (1 store/300 people) with approximately 323,010 stores. A 2024 survey by Coc Coc reveals that, up to 32 per cent of consumers tend to eat at F&B restaurant chains whenever the need arises; notably Gen Z (18-26 years old) accounts for 58 per cent (Vietnam Demographic Report 2024, General Statistics Office). Given this trend, Vietnam is considered a fertile land for the franchise model, contributing to the widespread proliferation of international branded restaurants, food and beverage chains. However, to operate effectively, F&B businesses still have to import a large amount of raw materials such as milk, powder, bottled drinks, high-quality snacks, cheese, cold cuts, etc., requiring domestic distributors to seek international partners to provide high-quality products at reasonable prices. Conversely, foreign businesses wishing to approach the Vietnamese F&B market also need to prioritise cooperation with reputable distributors with strong logistics capabilities. To realise this, Vietfood & Beverage – Propack Vietnam 2025 serves as the ideal platform for domestic and international businesses to connect, fostering long-term cooperation agreements and ensuring mutual benefits. Vietfood & Beverage - Propack Vietnam 2025 - Opportunities for breakthrough and integration With more than 1,400 booths from 1,000 businesses from 20 countries, Vietfood & Beverage – Propack Vietnam 2025 - held at SECC, Ho Chi Minh City from August 7 to 9, 2025 - will not only bring together renowned industry brands but also serve as a crucial trade bridge, helping Vietnamese businesses to stay abreast of current trends, introduce technology and boost their momentum for future growth. As the main sponsor of the event, Masan Group Corporation proudly stands at the forefront of Vietnam's branded food and beverage industry, as well as high-tech agriculture. With a portfolio of iconic brands such as Chin-su, Omachi, Vinacafé, Nam Ngư, and WinEco, Masan continues to affirm their leadership and commitment to delivering high-quality products to Vietnamese consumers. Driven by a consumer-centric strategy, Masan is dedicated to elevating Vietnamese cuisine to the global stage under the vision "Make Vietnamese foods global foods." At VietFoods & Beverage Event, WinEco (a member of Masan Group) will present a premium selection of organic and clean vegetables, certified by VietGAP and GlobalGAP standards – meeting both domestic and international market needs. In addition, the Beverage Pavilion is sponsored by SABECO, HABECO, SUNTORY PEPSICO VIETNAM, bringing diversity to the Beverage segment. As Vietnam's largest international F&B exhibition, Vietfood & Beverage – Propack Vietnam 2025 cannot miss the presence of famous brands, representing each segment in the industry. In the Beverage segment, Vietfood...
