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The Conversation USA

The Conversation USA

Losing cultural context in emergency communication can be a matter of life and death

  • Written by Amer Hamad Issa Abukhalaf, Research Assistant and Ph.D. Candidate, University of Florida
imageMigrant workers in a Florida community hit hard by Hurricane Irma line up for donated supplies.Spencer Platt/Getty Images

Can a butterfly in Chicago cause a tornado in Hong Kong? A metaphorical concept called the “butterfly effect” describes the sensitivity of a system to minor changes. The use of this concept has grown significantly in...

Read more: Losing cultural context in emergency communication can be a matter of life and death

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