Crisis communication researcher shares 5 key principles that officials should use in coronavirus
- Written by Matthew Seeger, Professor of Communication and Dean, College of Fine, Performing and Communication Arts, Wayne State University
Dr. Aimee Sisson, a public health officer in Placer County, California, answers a question about the death of an elderly patient in Auburn, Calif., March 4, 2020. AP Photo/Rich Pedroncelli
Infectious disease outbreaks have killed more people than hurricanes, wildfires or earthquakes. The 1918 influenza pandemic was the most severe pandemic in...

