NewsPronto

 
The Times


.

USA Conversation

The Conversation USA

The Conversation USA

Identifying brands as Black-owned can pay off for businesses

  • Written by Oren Reshef, Assistant Professor of Strategy and Entrepreneurship, Washington University in St. Louis

Labeling businesses as Black-owned can significantly boost their sales, we found in a recent study.

In June 2020, the business-review website Yelp introduced a feature allowing consumers to search for Black-owned restaurants. As professors who study digitization, inequality and the economics of technology, we were interested in understanding its...

Read more: Identifying brands as Black-owned can pay off for businesses

More Articles ...

  1. What is a charter school, really? Supreme Court ruling on whether Catholic charter is constitutional will hinge on whether they’re public or private
  2. Israel’s bombing of Gaza caused untold environmental damage − recovery will take effort and time
  3. Anti-DEI guidance from Trump administration misinterprets the law and guts educators’ free speech rights
  4. What’s the shape of the universe? Mathematicians use topology to study the shape of the world and everything in it
  5. AIs flunk language test that takes grammar out of the equation
  6. Philadelphia continues long history of Black-led protest meetings aimed at fighting racial inequity and prejudice
  7. Parrotfish support healthy coral reefs, but they’re not a cure-all, and sometimes cause harm
  8. Why people rebuild in Appalachia’s flood-ravaged areas despite the risks
  9. In many of Appalachia’s flood-ravaged areas, residents have little choice but rebuild in risky locations
  10. States that impose severe prison sentences accomplish the opposite of what they say they want
  11. How ticket-splitting voters could shape the 2026 midterms
  12. Cutting Medicaid and federal programs are among 4 key Trump administration policy changes that could make life harder for disabled people
  13. USAID’s apparent demise and the US withdrawal from WHO put millions of lives worldwide at risk and imperil US national security
  14. How Nutriset, a French company, has helped alleviate hunger and create jobs in some of the world’s poorest places
  15. Germany’s chancellor-in-waiting prioritizes ‘real’ independence from the US − but what does that mean and is it achievable?
  16. A hazy legal landscape means people can get high on hemp products, even where pot is prohibited
  17. Butchers, bakers, candlestick-makers − and prostitutes: The women working behind the scenes in papal Avignon
  18. 500 years ago, German peasants revolted – but their faith that the Protestant Reformation stood for freedom was dashed by Martin Luther and the nobility
  19. How early voting on campuses can boost election turnout – not only for students but for residents, too
  20. Trump’s claims of vast presidential powers run up against Article 2 of the Constitution and exceed previous presidents’ power grabs
  21. Generative AI is most useful for the things we care about the least
  22. Selenium is an essential nutrient named after the Greek goddess of the Moon − crucial to health, it may help prevent and treat cancer
  23. Colorado is tackling air pollution in vulnerable neighborhoods by regulating 5 air toxics
  24. If US attempts World Bank retreat, the China-led AIIB could be poised to step in – and provide a model of global cooperation
  25. Francis − a pope who has cared deeply for the poor and opened up the Catholic Church
  26. The murder rate in Venezuela has fallen − but both Trump and Maduro are wrong about why
  27. How Elon Musk’s deep ties to – and admiration for – China could complicate Trump’s Beijing policy
  28. Rising house prices don’t just make it harder to become a homeowner – they also widen the racial wealth gap
  29. 3 ways Trump is acting like a king and bypassing the Constitution’s checks and balances on presidential authority
  30. Why including people with disabilities in the workforce and higher education benefits everyone
  31. As Pennsylvania inches toward legalizing recreational cannabis, lawmakers propose selling it in state-owned dispensaries similar to state liquor stores
  32. Can animals have mental disabilities?
  33. How Roman society integrated people who altered their bodies and defied gender norms
  34. The quest to extend human life is both fascinating and fraught with moral peril
  35. I went to CPAC as an anthropologist to see how Trump supporters are feeling − for them, a ‘golden age’ has begun
  36. Trump’s moves to strip employment protections from federal workers threaten to make government function worse – not better
  37. Brazil coup charges could end Bolsonaro’s political career − but they won’t extinguish Bolsonarismo
  38. A Palestinian film is an Oscars favorite − so why is it so hard to see?
  39. A Palestinian-Israeli film is an Oscars favorite − so why is it so hard to see?
  40. We study mass surveillance for social control, and we see Trump laying the groundwork to ‘contain’ people of color and immigrants
  41. Survey shows immigrants in Florida – even US citizens – are less likely to seek health care after passage of anti-immigrant laws
  42. Colliding plasma ejections from the Sun generate huge geomagnetic storms − studying them will help scientists monitor future space weather
  43. Making sex deadly for insects could control pests that carry disease and harm crops
  44. From ancient emperors to modern presidents, leaders have used libraries to cement their legacies
  45. How allies have helped the US gain independence, defend freedom and keep the peace – even as the US did the same for our friends
  46. A fiscal crisis is looming for many US cities
  47. Trump’s threats on Greenland, Gaza, Ukraine and Panama revive old-school US imperialism of dominating other nations by force, after decades of nuclear deterrence
  48. Trump’s move to closer ties with Russia does not mean betrayal of Ukraine, yet – in his first term, Trump was pretty tough on Putin
  49. p53 is both your genome’s guardian and weakness against cancer – scientists are trying to repair or replace it when it goes awry
  50. Trump order boosts school choice, but there’s little evidence vouchers lead to smarter students or better educational outcomes