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The Conversation USA

'Pantry porn' on TikTok and Instagram makes obsessively organized kitchens a new status symbol

  • Written by Jenna Drenten, Associate Professor of Marketing, Loyola University Chicago
imageInfluencers have started filming themselves shopping for supplies, prepping food, refilling containers and organizing their pantries.Valeriy_G/iStock via Getty Images Plus

Neatly aligned glass spice jars tagged with printed white labels. Wicker baskets filled with packages of pasta, crackers and snacks. Rows of flavored seltzer water stacked in...

Read more: 'Pantry porn' on TikTok and Instagram makes obsessively organized kitchens a new status symbol

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