A taste for terroir: the evolution of the Australian wine label
- Written by Dr Moya Costello, Adjunct Lecturer, Southern Cross University
This wine label referenced bikinis and beaches. Thankfully, things have become a little more sophisticated since in our understanding of place.Author provided
While we can tell the most about wine by drinking it, the door into this experience for bottled wine is the label. Clearly important from a marketing perspective, most Australian labels also...
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