The rise and fall of Ben Ean Moselle and what it says about Australian society
- Written by Julie McIntyre, Research Fellow in History, University of Newcastle
This 1980s ad for Lindeman's Ben Ean Moselle mirrored the shift in Australian wine culture from egalitarian to aspirational. Lindeman’s (Holdings) Ltd, Z418 Box 335 27.103, Noel Butlin Archives Centre
Do you remember Lindeman’s Ben Ean Moselle? This slim-bottled, white table wine was quaffed in great quantities in the 1970s. It played...
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