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  • Written by NewsServices.com



With so many startups making their way into the Australian market, everyone is asking one question: what startup brands are most recognizable?

 

The answer is simple: startup brands employing effective marketing strategies are more successful in creating brand awareness. What are those effective marketing strategies? It turns out that startups brands that use custom stickers are standing out in the market. Here’s why: Australian people love stickers!

 

Using well-designed custom stickers is one of the many effective marketing strategies that can make your brand stand out. That’s exactly what Australian startups are doing right now. More and more brands are turning to custom stickers instead of other promotional tools to create brand awareness. In the Australian market, custom stickers have proved to be more effective than other promotional tools like brochures, business cards, flyers, etc.

 

Stickers always come with a purpose. When a customer gets a sticker, they are always thinking where they should stick it. Stickers are seen as high-value gifts rather than annoying ads. That’s exactly what Australian startups are capitalizing on these days.

 

Some Australian startups are giving custom stickers as a part of their marketing campaign while some give it with their products. A well-designed sticker is very likely to find its way onto a customer’s cell phone, fridge, coffee mug, or laptop. This is what’s happening in Australia right now: you’ll find some brand sticker on almost everybody’s laptop, phone, or mug. While some Australian brands are using their high-quality logos as custom stickers, some brands have moved a step further and are using social and political statements on their custom stickers to make their brand more recognizable.

 

One of the many reasons custom stickers have proved to be such an effective marketing tool is because Australian people have developed online ad blindness to a great extent. With every business across the country putting up ads online, the online space has become very crowded. Therefore, startups in Australia are shifting to a less crowded place to promote their products and create brand awareness.

 

 

Money is a major issue for startups when they initiate their marketing campaigns. Therefore, inexpensive yet effective techniques should be employed to run a smart campaign. It turns out that Australian businesses know this very well! Some startups are even combining their promotional stickers with custom packing tape. Startups all across Australia are finding unique and creative ways of incorporating custom stickers in their marketing campaigns.

 

Startup brands in Australia have generated very effective word-of-mouth marketing campaigns through custom stickers. When all businesses across the globe are moving into the virtual realm, many Australian startups are making a smarter choice by keeping their presence in both online and offline spaces. Sticker printing in Melbourne is particularly trendy as the city offers some of the finest custom sticker printers with Stickeroo being the most reviewed printer across the country.