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Colour Influences 50-85% of Consumer Purchasing Decisions

  • Written by ACN Newswire

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Maryann Wong, Director of Sales and Marketing for Pantone in the Asia Pacific region
The Key Role of Colour in Branding Discussed at Hong Kong Gifts Fair Seminar

HONG KONG, May 2, 2018 - (ACN Newswire) - Effectively integrating colour into product design and brand strategy is essential for building a strong brand and product identity, as colour...

Read more: Colour Influences 50-85% of Consumer Purchasing Decisions