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Home-Grown Tech Start-Up AiR METAVERSE Takes The City by Storm

  • Written by Media Outreach
  • The first round of virtual building NTF pre-sale sold over 10 million despite recent crypto market slump
  • In partnerships with large-scale shopping malls for Metaverse-to-Go debut to give out over 3 million virtual items
  • Working with local brands and influencers to establish Air Season 0 – the most practical cross industry local gamification ecosystem
  • Easy gateways for small and medium-sized enterprises to be a part of AiR Metaverse, leading Web2.0 users and the publicto Web3
HONG KONG SAR - Media OutReach - 6 July 2022 -Air World Limited, a home-grown tech start-up has taken Hong Kong by storm in two months after its launch of AiR Metaverse (AiR) in April. AiR completed its first round of virtual building NFT pre-sale with 100 iconic infrastructures which generated over 10 million Hong Kong dollars in revenue. On top of that, the Metaverse plans with Times Square and Plaza Hollywood were met with unprecedented success. Meanwhile, AiR is preparing for the launch of Metaverse Season 0 in collaboration with numerous local brands, celebrities and influencers. It creates an easy gateway for SMEs to step foot in the AiR Metaverse. With the largest online and offline gaming ecosystem on the horizon, more unique adventures await! imageFirst NFT Collection Landed Record Number Sales In the first round of the invite-only pre-sale, over 100 available buildings NFTS were sold. It attracts multiple shopping malls, real estate developers, retail brands, celebrities and artists who are now a part of AiR's growing portfolio, despite the recent poor performance of the crypto and NFT market. BBB (BullBullBear), a local NFT brand, put in an offer of over 1 million Hong Kong Dollars for the virtual space of Central Harbourfront Event Space, where they are considering holding a virtual carnival. AiR users will have access to all kinds of games with digital and physical rewards to win. BBB also successfully resold another building NFT to a local enterprise with triple the original value. It marked the first secondary transaction of any AiR building NFTs. Currently, Zenecom International Group Limited, the largest property NFT holder in AiR, has acquired over 30 virtual buildings for a record of several million Hong Kong Dollars, including numerous virtual properties along Canton Road. Zenecom will gamify their product promotions, e-commerce and customer experiences through these virtual properties to build a Web3 network for their business units within the group. Many real estate developers have expressed keen interest in the concept of AiR virtual buildings. Kai Long Group, which owns the property right of Hennessy Road 333, collaborates with AiR to not only tokenize the physical property into a building NFT, but also fragmentize the NFT into Unit NFTs. The fragmented tokens are given to property owners as "Utility tokens" for a possible upcoming DAO (Decentralized Autonomous Organization). Terence Chow, CEO of Air World Limited expressed that, "We were surprised by the sales of the buildings NFTs. Within a week, we recorded a total sale of over 4 million Hong Kong Dollars. Every NFT was sold in the second week of the private sale. We slowed down the sale of building NFTs because we did not aim for a short-term profit. We are going to launch Utility NFTs in the long run. Soon, we will announce AiR Citizen NFTs, which will carry out game plays and move into virtual buildings for Play-to-Earn". An Unprecedented Success of AiR Metaverse with Two Shopping Malls In Hong Kong Over the past two months, AiR collaborated with Times Square and Plaza Hollywood which was very well-received by the general public. Together with Times Square and local NFT collection "Bunny Warriors", AiR leveraged O2O (Offline to Online) gamification to connect the virtual reality with Bunny Warriors Exhibition and the NFT pop-up store. To enter and enjoy adventurous games in the Bunny Warriors Metaverse, customers had to download the AiR Metaverse app and scan in-mall QR codes. NFTs were also available for purchase in cash at the pop-up store. AiR and Hollywood Plaza collaborated on the first ever Metaverse themed shopping mall loyalty program gamification titled "MetaGreen Village Adventure", where players can scan in-mall QR codes and be connected to three eco-game zones with interactive missions to complete, motivating spending and also VIC registration. After its launch in April, AiR recorded over 300,000 players entering one of the Metaverse scenes. In total, more than 4 million virtual items were acquired by players and over 20,000 prizes were given out. This goes to show that the O2O Metaverse model created by AiR is going to be a big hit in the near future. Terence is satisfied with the progress so far, he added, "Our success with AiR within two months of its launch has reaffirmed our belief in the O2O Metaverse model. Undoubtedly, the possibilities of online experiences are limitless. In addition, Web3 technology brings about a never-seen-before...

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