With the support of FWD and in line with Watsons' commitment to set the standards and bring more to its shoppers' lives, Retailssure's trailblazing makeup exchange assurance programme will for the first time allow its shoppers who have bought an unsuitable makeup product in-store or online to exchange it in-store even if it has been opened and tried. Retailssure's pilot programme will kickstart on 8 March and is applicable for first 5,000 exchanges till 30 June 2023. With its debut on International Women's Day, Watsons also takes the opportunity to call for equity, empowerment and inclusion with its #WatsonsForWomen movement where individuals can leave their thumbprints using different types of makeup shades as the ink of each stamp print is a unique representation for any one regardless of skin colour. Extended free and exclusively to Watsons' members, Retailssure is set to benefit its members by enabling them to purchase makeup products with assurance and a greater peace of mind by addressing key pain points that makeup shoppers tend to face including wrong colour shades and unsuitable product textures. Since the pandemic, shoppers are less comfortable trying out product testers and there are more instances of unsuitable or incorrect purchase of makeup products. In addition, not all makeup products have testers for shoppers to sample and online shopping of makeup products without testing can also lead to erroneous purchases. As Singaporeans step out of the pandemic and head back out for work and leisure, makeup purchases are on the rise again. With the introduction of a makeup exchange assurance programme like Retailssure, shoppers can enjoy a worry-free shopping experience as they stock up on their makeup essentials. It also increases their confidence to experiment with new makeup and take on different looks for different occasions. Watsons members can exchange makeup products bought from any Watsons store or online via Watsons eStore that are unsuitable after trying them out within seven calendar days from the date of receipt for in-store purchases or from date of delivery for online orders. For every transaction, one makeup product can be exchanged for another within the same makeup functionality at any Watsons store islandwide. "Even as Watsons turns 35, we are constantly seeking new and innovative ways to meet the evolving needs of our discerning shoppers. Retailssure will empower the retail experience of over one million Watsons members that we currently have, especially when shopping for makeup. With close to 30 reputable makeup brands from all over the world to choose from, and many exclusive to Watsons, we hope that this first-of-its-kind, consumer-oriented programme will increase our shoppers' top-of-mind-recall and elevate Watsons' position as the go-to, accessible retailer for makeup products in Singapore," said Ms Irene Lau, Managing Director of Watsons Singapore. "At FWD, we strive to make digital insurance more accessible and deliver innovative propositions to customers. Retailssure is another example of how we work closely with partners to meet customers' needs. As FWD turns 10 as a Group, we are excited to embark on this strategic partnership with Watsons to launch this first-of-its-kind innovative makeup exchange programme to meet the needs of their members in Singapore." saidTerence Lim, Group Chief Officer, Digital Commerce, FWD Group. Adrian Vincent, CEO-Designate of FWD Singapore, added, "Through this programme, we aim to offer a transformative retail experience for customers at Watsons. We are dedicated to empowering customers and encouraging them to enjoy life to the fullest and celebrate living, knowing that we have got their back. We look forward to an exciting partnership with Watsons and more upcoming initiatives to further empower Singaporeans." In addition to Retailssure, Watsons' 'Colour Me Virtual Makeup Try-on' further empowers its shoppers to shop for makeup and hair colouring products with ease by creating an integrated experience to better serve its shoppers' needs. Via the Watsons App, shoppers can virtually try on makeup or hair colouring products including lipsticks, mascara, eyeshadow, brow colouring and foundation to find the right match in just a few clicks. Retailssure Launch Promotion 10 lucky Watsons members stand to win brow grooming and full-face makeover sessions (worth $540.00) when...

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