Singapore’s most beloved local F B brands revealed: foodpanda unveils first-ever Local Foodie Heroes Hall of Fame
- Written by Media Outreach
A delicious tribute to Singapore’s iconic local eats to mark SG60 celebrations – enjoy close to two months of exclusive launch deals
SINGAPORE - Media OutReach Newswire - 22 July 2025 - Get ready for a flavour-packed celebration! foodpanda, Singapore’s leading food and grocery delivery platform, is rolling out the red carpet for our nation’s most beloved F&B legends with the debut of its Local Foodie Heroes Hall of Fame – a celebration of the nation’s most cherished local F&B brands, recognising the flavours and personalities that have shaped Singapore’s vibrant food scene and captured our hearts (and taste buds).
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“As we celebrate Singapore’s 60th birthday, there is no better time to spotlight the homegrown heroes who have grown alongside the nation, shaping our food culture and becoming a part of our everyday lives,” said Bhavani Mishra, Managing Director, foodpanda Singapore. “These brands are more than just familiar names connecting generations of Singaporeans – they represent stories of resilience, innovation, and community that define what it means to be truly local. As we champion their growth, we also want to offer great deals to bring Singaporeans closer to the flavours they know and love.” For the first time ever, Singapore’s favourite F&B brands – those that tug at our heartstrings and tantalise our taste buds – are being crowned by foodpanda in 10 sizzling categories. In celebration of SG60, foodpanda is teaming up with the Hall of Fame honourees to serve up a two-month feast of exclusive deals and extra perks for pandapro subscribers. Hungry yet? Meet the Hall of Fame Honourees:• iTEA - Most Tea-riffic Brew
Born and brewed in Singapore since 2011, iTEA has become a homegrown icon for bubble tea fans islandwide. From its humble beginnings, iTEA set out with a mission to make premium tea accessible for all. Now with over 40 outlets across the heartlands, iTEA has become a staple in Singaporeans’ everyday moments - whether it’s that after-school treat with friends, a midday perk-me-up at work, or a refreshing escape on a hot day. With freshly brewed teas, vibrant flavours, and affordable prices, iTEA has turned simple sips into shared memories, making it a true local favourite.
• OK Chicken Rice - Top of the Pecking Order
From 21 July to 31 August, enjoy these local favourites like Jinjja Chicken,... A shining example of a true kampung spirit brought to life, OK Chicken Rice is beloved not just for its delicious, halal-certified chicken rice, but also for its heartwarming commitment to giving back. From delivering free meals to healthcare workers during the pandemic, to special promotions for seniors on National Day, OK Chicken Rice consistently rises to the occasion when the community needs it most - a true local hero and pride of Singapore.
• Ishiro Fusion Bowl - The Campus Favourite
Born in the heart of a local polytechnic, Ishiro Fusion Bowl is a proud homegrown brand that embodies Singapore’s enterprising spirit. What began as a humble campus food stall has grown into a chain of over a dozen outlets islandwide, serving up fusion, Japanese-style rice bowls at affordable prices. Enjoyed by students and working adults alike, Ishiro is a reflection of how local ideas can rice to the occasion, scale up successfully, and stay true to their roots.
• Pastamania - Ultimate Flavour Twirler A true Singaporean original, Pastamania has been serving up hearty, affordable Italian fare with a local twist since its early days in the heart of our food-loving nation. As one of the pioneers of casual Italian dining in Singapore, Pastamania serves up hearty, flavourful dishes that hold a special place - and fond memories - in the hearts of generations of Singaporeans. More than just pasta, Pastamania has made its mark with innovative fusion dishes by creatively blending classic Italian flavours with bold local tastes. Dishes like Mum’s Salted Egg Soft-Shell Crab Pasta and Shiok & Spicy Chilli Crab Pasta pay tribute to our nation’s rich food heritage, bringing a uniquely Singaporean spin to every plate.
• Jinjja Chicken - Next-Gen Trailblazer
Founded over a decade ago, Jinjja Chicken has recently proudly revealed its 100% Singaporean roots, embodying the bold spirit of local entrepreneurship that dares to take risks and reshape the fast-casual dining scene in Singapore. In a market crowded with global and regional franchises, Jinjja Chicken distinguishes itself by combining authentic Korean street food favourites with inclusive halal certification, making Korean flavours accessible to Singapore’s diverse community. Trend-savvy and innovative, their fresh approach has earned top ratings on foodpanda in the fiercely competitive fast food category.