Business Marketing


SYDNEY, Australia July 21, 2014 SMART Technologies Inc. (NASDAQ: SMT) (TSX: SMA), a leading provider of collaboration solutions, today introduced  Westcon Group as a value-added distributor of SMART Enterprise collaboration solutions in both Australia and New Zealand (ANZ). Westcon Group is a value-added distributor of category-leading unified communications, network infrastructure, data center and security solutions with a global network of specialty resellers.

Building on SMART’s 20-year history serving customers in ANZ, Westcon Group will offer reseller partners in the region access to  SMART Visual Collaboration solutions, working to provide comprehensive sales, installation and services for customers --  while also developing new and extended Enterprise offerings. Leveraging its unique Global Deployment Solutions, Westcon Group will greatly simplify delivery of SMART’s business products for channel partners in ANZ. The distributor will serve SMART’s channel for opportunities in the region; managing orders, shipping, customs and trade requirements.

The partnership extends SMART’s strategic relationship with Westcon Group, who also serve as the company’s distributor in North America, Latin America, the Middle East and 13 countries across Europe. This strong relationship sets the stage to better meet the expected increase in demand for business communication and collaboration solutions.

“SMART Visual Collaboration Solutions focus on freeing knowledge workers from traditional meeting room experiences,” says Neil Gaydon, President and CEO, SMART Technologies. “That process is more effective with a value-added distribution model which expands new markets and allows customers to unleash their productivity. We feel Westcon Group is perfectly positioned to help SMART reach this goal in Australia and New Zealand.”
“Unified communications is a critical requirement for any business, with a proven ability to boost workplace productivity and efficiency -- and SMART Technologies is at the heart of this transformation,” said Dolph Westerbos, Chief Executive Officer, Westcon Group. “Westcon Group is dedicated to helping resellers leverage this opportunity via our deep technology expertise in UC and unmatched knowledge of the channel, as evidenced by our successful relationship with SMART in other regions across the globe.  Adding this portfolio in Australia and New Zealand takes the commitment even further – helping new partners across the region build exciting new revenue streams.”

About SMART Enterprise Solutions
SMART Technologies Inc. is a global provider of Visual Collaboration Solutions for business and government. These solutions ensure meetings are intuitive, productive and collaborative, allowing everyone to contribute, whether participants are on-site or joining remotely. The combination of SMART interactive flat panels and Meeting Pro® software make SMART Enterprise solutions easy-to-use, with meetings starting with just the touch of a finger. Highlights among the many innovations SMART has brought to market include the SMART Room System™ for Microsoft®Lync®, and the SMART kapp digital capture board - a new product category for the Enterprise market that revolutionizes the inefficient dry-erase board. SMART is a public company listed on the NASDAQ and TSX exchanges.

Reader’s advisory
Certain information contained in this press release may constitute forward-looking information or statements. In particular and without limitation, this press release contains forward-looking statements. By their very nature, forward-looking information and statements involve inherent risks and uncertainties, both general and specific, and risks that predictions, forecasts, projections and other forward-looking information and statements will not be achieved. We caution readers not to place undue reliance on these statements as a number of important factors could cause the actual results to vary materially from the forward-looking information or statements. We do not assume responsibility for the accuracy and completeness of the forward-looking information or statements. Any forward-looking information and statements contained in this press release are expressly qualified by this cautionary statement.

Laurie Long
Public Relations Manager
SMART Technologies Inc.