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The Conversation USA

When image trumps ideology: How JFK created the template for the modern presidency

  • Written by Steven Watts, Professor of History, University of Missouri-Columbia
imagePresident John F. Kennedy watches as planes conduct anti-sub operations during maneuvers off the North Carolina coast in April 1962.Associated Press

Even at John F. Kennedy’s centennial on May 29, 2017, the 35th president remains an enigma. We still struggle to come to a clear consensus about a leader frozen in time – a man who, in our...

Read more: When image trumps ideology: How JFK created the template for the modern presidency

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