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USA Conversation

The Conversation USA

The Conversation USA

Readers prefer to click on a clear, simple headline − like this one

  • Written by David Markowitz, Associate Professor of Communication, Michigan State University
imageTurns out, people like it when their information is delivered in a straightforward way.Carol Yepes/Moment via Getty Images

In an era when people trust news less than ever, how can journalists break through and attract the attention of average people to provide information about their communities, the nation and the world?

By not complicating things.

O...

Read more: Readers prefer to click on a clear, simple headline − like this one

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  10. Who is the ‘Laughing Buddha’? A scholar of East Asian Buddhism explains
  11. Banana apocalypse, part 2 – a genomicist explains the tricky genetics of the fungus devastating bananas worldwide
  12. US voters say they’re ready for a woman president − but sexist attitudes still go along with opposition to Harris
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  14. His crayon is purple – but is Harold a Black boy?
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  16. Complicated app settings are a threat to user privacy
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  31. Kamala Harris’ sudden political rise echoes that of another female politician, New Zealand’s Jacinda Ardern
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