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The Conversation USA

How did 'white' become a metaphor for all things good?

  • Written by Aradhna Krishna, Dwight F. Benton Professor of Marketing, University of Michigan
image'Jacob's Dream' by Salvador Rosa (c. 1665).artuk.org

Shortly after George Floyd’s death, one of my friends texted me that Floyd wasn’t necessarily a bad person, but, pointing to his prior stints in prison, added that “he wasn’t lily-white either.”

Soon thereafter, I read an article in The New York Times written by Chad...

Read more: How did 'white' become a metaphor for all things good?

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