Fandom usually means tracking your favorite team for years − so why are the Olympics so good at making us root for sports and athletes we tune out most of the time?
- Written by Noah Cohan, Assistant Director of American Culture Studies, Washington University in St. Louis
A fan cheers for U.S. tennis players in the men's doubles gold medal match during the 2012 Summer Olympics in London.AP Photo/Victor R. CaivanoEvery four years, millions of Americans join billions of their fellow humans across the globe to celebrate the astonishing athletic feats at the Summer Olympics.
Warm-weather sports such as swimming and...

