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The Conversation USA

Lesson from a robot swarm: Change group behavior by talking one-on-one rather than getting on a soapbox

  • Written by Andreagiovanni Reina, FNRS Research Fellow, Université Libre de Bruxelles (ULB)
imagePersuading people one-on-one might be the best route to getting them to recognize better alternatives.Maskot via Getty Images

You find a new restaurant with terrific food, but when you suggest meeting there in a group text to your friends, the choice to meet at the same old place carries the day.

Next time, you should consider persuading your...

Read more: Lesson from a robot swarm: Change group behavior by talking one-on-one rather than getting on a...

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